Author: bette bondo

Fashion collection silhouette - DKNY ss17

The fashion collection Silhouette

A lot of elements are important to balance, when making a fashion collection such as fabrics, silhouette, colours, details, styling and so on, and it all starts with an excellent research. A research that feels fresh and is intuitive, while also being rooted in what’s going on in the fashion world around us (read more about the two parts of fashion design here). But, more often than not, students – and sometimes also designers – struggle to understand the importance of Key Shapes and Silhouette. Without a strong and convincing Fashion Collection Silhouette, an otherwise rich and well-crafted collection tends to fall apart. Of course, the Silhouette should reflect the customer, who is more or less fashion-forward. Every fashion brand should know, who their customer is, and then each season they can add more or less trendy shapes to their basic garments, which their brand is known for. So, what makes a ‘strong’ Fashion Collection Silhouette depends on the brand essentially, as most other decisions should often come directly from the brand identity. To give …

London fashion week ss17 street style

London Fashion Week ss17

London Fashion Week ss17 is over, and it has for sure been a rich experience! As we always do, we collected the looks that stood most out to us on Pinterest (check it out here) in order to sort out what inspired us. Later, when all the fashion weeks are over, we will run over it again and use it for our trend forecasting. For now, it’s just fashionable indulgence. We have previously argued that it’s important to form ones own ideas, as it’s otherwise easy to be influenced by other peoples’ opinions. The reason is that fashion is socially contextualised, and therefore we all experience fashion differently. There are no right or wrong – though there are general opinions prevailing – and at the end of the day it’s all just very subjective. This can be good to remember, when we hear various opinions pointing in east and west and don’t know what to think. Vogue praised the best 10 shows of London Fashion Week ss17 and – among others – mentioned Christopher Kane, one …

being featured in Vogue - Ksenia Schnaider

What it means being featured in Vogue

Most of the young designers that I have met in my life, including myself when I was younger, ultimately dream about one day having their own brand. And while we do so – or enrol on the arduous journey of making the dream come through – there are various milestones that we dream about; landing the first order, landing the first order in a top store, dressing a cool celebrity and perhaps being featured in Vogue or another trend-setting magazine. Of course, these are big achievements among millions of bigger and smaller tasks of various difficulties and completely worth celebrating. But once the celebration has taken off; what does it actually mean to the business and brand? Well, being featured in Vogue like Ksenia Schnaider on our cover is a big deal, because it’s a sign of approval from a one of the most trend-setting magazines around. It’s these signs of approval – that can come in many shapes such as PR, celebrity endorsement, retail outlets, customer popularity etc. – that ultimately gives a brand its status. …

Fashion show trends ss17 - Thom Browne

Up-to-date with Fashion Show Trends ss17

It’s September! Fantastic, inspiring, surprising September – at least if you are into fashion. While a considerate amount of people follow the catwalk shows on pages like Vogue.com, and perhaps even share them on social media, while considering ‘could I wear that?’ (or afford that?), there’s another and more systematic and analytical task to do, if you actually study or work in fashion. That is analysing what you see, and extracting the information of inspiration and key fashion show trends ss17 that are important. Because every new season is a follow-up of the past season, which is again building on all the ones that came before. Understanding where fashion is coming from is one of the best ways to understanding, where it’s going. If you work in fashion, this is crucial for you to have a feeling about. So how to go about this analysis? I would recommend creating a folder on your desktop or alternatively a Board on Pinterest, where you can store all the looks, you find exciting. Perhaps Pinterest is a more …

Victoria Beckham ss17

September – Editor’s Letter

Welcome back! After a long summer, we’re delighted to welcoming you back to The Fashion Crowd. Anastasiya, Gloria and myself have all spent a relaxing summer, while also working hard on tailoring a slightly different website with a slightly different experience. You will see, how we have arranged much of the most important information on a page called Useful Information, so it will always be handy to get at, while also structuring our Community in a more comprehensive way. We’re here to engage on Instagram, our preferred way of sharing visual content with our global network, through a series of hashtags allowing us to Connect-Share-Engage. Have a look at it here. Furthermore, we have put a Q&A page in place, as our project was always based on a vision of being a ‘place-to-go’ for young fashion designers. It’s a completely new initiative, and we’re eager to see, if it will be successful and valuable with our readers. But – enough about us. It’s September, the summer is over, and fashion week is here! It’s one …

Danish fashion designer Stasia ss17

Danish fashion designer Stasia

One of the very bright stars on the fashion sky is Danish fashion designer Stasia. She has been around forever, which is perhaps the one key metric in measuring the success of fashion designers in an industry, where new brands see the light of day all the time, and disappear just as quickly. The longevity speaks of popularity with the customers, ability of running a business, but also what this article is going to focus on; a thorough love and passion for creating amazing products. The reason, that we at The Fashion Crowd love Stasia, is – a part from being most of us dress girls, and then it’s hard not to fall in love – because the love for fashion is evident in every choice of fabric, every colour combination, every detail and every cut. How we see it, this is fashion poetry, almost like an ode. And this is exactly what so much fashion is missing today in a fast-paced million-dollar industry. Needless to say, this is also one of the many reasons, …

Resort 17 fashion trends black dress

Resort 17 Fashion Trends

It’s interesting how something – a collection that was originally invented to fill out the long gaps between the main fashion collections of summer and winter – has almost overtaken the main collections in that the buyers spend around 70% of the yearly budget on them, the collections are more wearable, and they hit the shop floor at a moment, when the consumers really need them. Resort or Cruise and Pre-Fall, or the so-called Pre-collections; from a trend perspective, they are launched very close to the main collections, and it’s therefore limited how much influence they will have on the following season. In this case with the Resort collection, it’s launched in July, and it will be followed by the Summer collection launched in september. Depending on the flexibility of the design houses, it will have more or less influence, but regardless of that, it’s hinting of what’s going to follow suit from the hands of the big designers. Trends move in waves; they are the natural (or unnatural) continuation of what has been, and they …

I Love Fashion

I Love Fashion

At The Fashion Crowd, we write so many things about fashion. One topic, we have strangely never touched upon, and which is one of the lighter ones and more entertaining, is why fashion is so wonderful. The idea and desire came to us – or rather the writer of this piece – after seeing two wonderful images of wonderful women dressed in a way that was so appealing. I Love Fashion! At my age (36 years) and after 15 years in the fashion industry, it doesn’t happen to me all the time that I fall in love with a garment or outfit, but it definitely does happen. And when it happens, it’s just as strong an emotion, as it always was. It’s a bit like falling in love really. When I was 20, I felt in love all the time – both with men and fashion. As you get older, it gets a lot more difficult. That’s also why, you sometimes hear experienced people from the industry saying that all is the same, all has …

Challenge of fashion education - learning fashion

The Challenge of Fashion Education

The question if fashion education is failing young designers (read the latest post on the matter from NJAL here) is one that is of utmost interest to me. As a fashion designer and later fashion educator, I’ve seen both sides of the table as first a consumer/student and later as an implementer. As someone interested in our industry, and with an educational perspective and awareness of the future, few things come closer to my heart then the apparent challenge of fashion education. As many other dedicated people in fashion education, I’m also passionate about preparing the young generation in the best way. What ‘the best way is’ is centred around a very fundamental question; should a fashion designer have a broad skill set or a narrow one? Or with other words; be a specialist and excel in fashion design or a generalist and excel in also business, marketing and social media? We’re all very aware of what a fashion designer was in ‘the old days’; that was definitely a specialist, and we have a very …

Fashion summer holiday

Illustrator Gloglo on her Fashion Summer Holiday

What our lovely illustrator Gloglo has to say on the topic of how to spend her fashion summer holiday: This is the summer, I have most been looking forward to ever! I have just finished my last year of Fashion Design studies, and I’ve had to work very hard and make a good final project. Although now I feel nostalgic and tired, I also feel very happy, because I finally finished, and I am very satisfied with myself. Now it’s time to relax! To be honest, I never usually plan my vacation. I prefer to get carried away and improvise, as I think, it is more exciting. My philosophy for the perfect vacation is slow-flow life. During the rest of the year, we endure a stressed everyday life with many obligations and always running around. Therefore holiday is our time to press the pause button. Even though I don’t have a plan yet, there are many things I like to do. It’s nothing special, but just simple things that make me feel very good. Swimming …